Tag: voice search

Voice assistant usage now at ‘critical mass’ as Google Assistant crowned smartest

Google Assistant scored 93%, Siri 83% and Alexa got 80% of answers right in a recent study. searchengineland.com

Ultimate Guide for Voice Search Optimization in 2019

Ultimate Guide for Voice Search Optimization in 2019 – ReadWrite First there was a mad panic to get mobile optimization — now we have the mad panic to have mobile optimization for voice. Here’s how to prepare. readwrite.com

How much should we care about voice search? It depends on target audience.

How much should we care about voice search? It depends on target audience. – Search Engine Land A new study uncovers data about how target audiences will influence our priorities around voice search. Hint: Older folks like it while the youngest voice searchers worry about privacy. searchengineland.com

In 2020, There Will be Over 100M Smartphone Voice Assistant Users

Daily Forecast: In 2020, There Will be Over 100M Smartphone Voice Assistant Users eMarketer senior forecasting analyst Oscar Orozco addresses the drivers behind the growth of smartphone voice assistants use, like Amazon’s Alexa. Made possible by Teads. Watch now. www.emarketer.com

Bose annonce l’arrivée de Google Assistant sur ses enceintes connectées

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Here’s How to Decide If You Should Optimize for Voice Search

Exactly How Much Should You Be Focusing on Voice Search? Voice search is still a shiny new object. But ask yourself these questions before diving head first into voice search optimization. www.searchenginejournal.com

‘Once we get on plans, we stay there’: How Snapchat is pitching commercials in the U.K.
‘Once we get on plans, we stay there’: How Snapchat is pitching commercials in the U.K. – Digiday A year on from its launch in Europe and Snapchat’s unskippable ads have found their way on to some media plans but aren’t in contention for many more. digiday.com
Sizing Up COVID-19’s Impact on Retail
eMarketer Podcast: How Retail Is Responding to the Coronavirus, Square Opens a Bank and Live Streaming Concerts from Home eMarketer principal analyst Andrew Lipsman discusses the current wave of retail store closures, the seismic shift to online shopping and what retailers should be thinking about during this time. He then talks about why payments firm […]
Covid-19: How Will Things Be Different When It’s All Over?
How Will Things Be Different When It’s All Over? by Martin Reeves, Lars Faeste, and Kevin Whitaker bcghendersoninstitute.com
COVID-19’s Business and Consumer Impact in Europe
eMarketer Podcast: How Europe Is Coping with COVID-19, a UK Digital Tax and How Not to Do Social Media Marketing eMarketer principal analyst Karin von Abrams and senior analyst Bill Fisher discuss Europe’s response to the COVID-19 outbreak. How have governments reacted? Will this affect Brexit? They then talk about the UK’s imminent digital tax, […]
Starbucks accepte désormais la cryptomonnaie de Bakkt
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Will Retailers Bounce Back from the Coronavirus Pandemic?
Will Retailers Bounce Back from the Coronavirus Pandemic? With the exception of grocery stores and drugstores?which remain open?practically all other brick-and-mortar retail has seen a seismic drop in foot traffic before temporarily closing down their locations for the foreseeable future as the coronavirus pandemic continues to spread in the US. This is resulting in huge […]
Covid-19 : Facebook et Twitter face à la désinformation
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Why Tech Companies Can Regain Consumer Trust as Coronavirus Crisis Continues
Why Tech Companies Can Regain Consumer Trust as Coronavirus Crisis Continues As the government continues to wrestle with the coronavirus epidemic, US consumers and news organizations have rediscovered one of the things that made social media so valuable: Democratizing information about a fast-moving global story brings to light important narratives that official sources may miss, […]
Amazon Remains the Undisputed No. 1
Amazon Remains the Undisputed No. 1 It?s little surprise that Amazon once again ranks as the No. 1 US ecommerce retailer?and by a huge margin. ?What?s surprising is that despite accounting for nearly four in 10 ecommerce dollars, the company continues to gain market share and extend its lead,? said Andrew Lipsman, eMarketer principal analyst […]
Self-Checkout Is Changing the Retail Landscape
Self-Checkout Is Changing the Retail Landscape The upsurge of self-checkout and unmanned stores like Amazon Go is freeing shoppers from one of the things they detest most?long checkout lines. www.emarketer.com