Every couple of years, there are new social media platforms that trickle into the mainstream. There’s a neverending cycle of changing demographics. www.powerretail.com.au
How marketers are testing TikTok – Digiday The rapid rise of TikTok as the latest trending social media app is starting to catch the eye of brands. digiday.com
How marketers are testing TikTok – Digiday Marketers like Red Bull and Sony are using TikTok in a variety of ways, mostly to experiment with creative methods of reaching a younger audience. digiday.com
