Tag: targeting

LinkedIn Launches Audience Segments With Five Partners

LinkedIn Launches Audience Segments With Five Partners LinkedIn on Tuesday announced a new targeting category to the LinkedIn Partner Program. Based on data released from Pew Research Center earlier this year, the Microsoft company could be hitting the mark. www.mediapost.com

From Context to Carts: Best Practices in Targeting Shoppers for Holiday 2018

Best Practices in Targeting Shoppers for Holidays In these months where every big retailer is investing millions in TV and digital, smaller retailers can still win new customers by targeting strategically. Consider these new targeting strategies part of your new set of best practices through the holiday season and beyond. www.mytotalretail.com