8 things to know about Prime Day 2019 It’s not quite Black Friday, but consumers have come to expect the midsummer sales event, and it’s not just for Amazon anymore. www.retaildive.com
Consumer Goods Brands Hope to Fend Off Amazon by Investing in D2C As retail store closures continue at an alarming rate, consumer goods brands have fewer channels to sell their products outside of retail and ecommerce behemoths like Amazon, Walmart and Costco. This reality has many in the consumer goods industry looking to sidestep retail
In an Amazon vs. Walmart world, big-box retailers plot their futures – Digiday It’s earnings week, and retailers are dealing with a universal truth: It’s sink or swim in an industry increasingly dominated by Amazon and Walmart. digiday.com
Have Online Sales Eclipsed Brick-and-Mortar Sales? This year, ecommerce is set to be 10.9% of total US retail spending?about one-eighth the size of retail brick-and-mortar. The general merchandise category will account for about 50% of total retail sales this year, and that number climbs to roughly 67% when you look at strictly online general merchandise
How to structure your Amazon Advertising account for success – ClickZ An in-depth guide with step by step instructions, screenshots, and examples of how to best set up a campaign on your Amazon Advertising account. www.clickz.com
Looking for a new product? You probably searched Amazon Two-thirds of US shoppers typically start their search for new products on Amazon, according to a March 2019 Feedvisor study that polled respondents who have purchased from the marketplace in the past two years. By contrast, two in 10 respondents use a search engine like Google,