Category: Trends in Search

7 ways to improve your omnichannel customer experience

7 ways to improve your omnichannel customer experience Winning in retail used to be about offering the right product at the right price. But now it?s more complex ? with features like whether you offer easy returns and free and fast shipping . This article explores the new demands facing retailers; how you can respond;

Google Dominates US Search, but Amazon Is Closing the Gap

Google Dominates US Search, but Amazon Is Closing the Gap The growing US search ad market is dominated by Google. But Amazon and smaller players have the ad giant in their crosshairs. According to our latest US ad spending forecast, Google?s share of search ad revenues will drop, while that of Amazon will grow over