Instagram is Testing a Full-Screen Stories Display as Stories Usage Continues to Rise Get ready for the next level of the Instagram Stories takeover… www.socialmediatoday.com
Is Omnichannel Retail Brick-and-Mortar?s Saving Grace? It?s long been understood that US retail is over-stored. The US has more retail space per capita than any other country in the world, according to a 2018 analysis by Cowen and Company, at about 23.5 square feet per person compared to Canada, which is second on the list
Going Direct-to-Consumer: Making Ecommerce Work in 2020 Here we explain how and why brands are going Direct-to-Consumer in 2020, using robust customer insight to help make ccommerce work better for them. blog.globalwebindex.com
Evaluating Personalized CX in Retail: 5 Lessons In recent months, we conducted two distinct audits as part of an ongoing series to understand how well brands are capturing and using customer data to deliver a personalized experience in their marketing. Some results were surprising, some less so. Here are the top five observations and key
eMarketer Podcast: The Social Commerce Wars, Trying on Clothes Online and Retail Sales Bounce Back eMarketer junior analyst Blake Droesch, research analyst Daniel Keyes, principal analyst Andrew Lipsman and senior forecasting analyst at Insider Intelligence Cindy Liu discuss Pinterest’s latest social commerce moves. They then talk about May retail sales, an app that makes you
Klantensegmenten tijdens recessie. New balls please Of het nu gaat over productontwikkeling, brand building, communicatie of bedrijfsvoering in het algemeen, in het ontwikkelen van een goede, succesvolle strategie staat een correcte klantensegmentering centraal. Sinds enkele jaren spelen gedragswetenschappen en gedragsonderzoek bij dat segmenteren een steeds belangrijkere rol. Maar tijdens een recessie verandert het consumentengedrag significant
WGSN Presents Future Consumer 2022 <p>The world is shifting at an accelerated rate and with it societal drivers of change. The Future Consumer highlights two global sentiments, fear and dysnchronised society, and how these mindsets are set to impact the future consumer landscape. From living in livestreams to the power of peer networks, 2022 proves
Lions Live 2020 | Cannes Lions Over 40 hours of original thinking, expert perspectives, masterclasses, and beautifully produced short films for everyone, for free. You can now explore our preview program. It’s only a taster, there?s much more to come. lionslive.canneslions.com
