Month: August 2019

Facebook Lets Users Share Music from Spotify to Stories

Facebook Lets Users Share Music from Spotify to Stories – Search Engine Journal Facebook has gained another popular Instagram feature, the ability to share songs from Spotify to stories. www.searchenginejournal.com

What The Next Recession Could Mean For Marketers

What The Next Recession Could Mean For Marketers A major shift away from TV advertising could cause ripple effects across categories medium.com

Facebook’s Testing a New Screen-Sharing Option for Messenger

Facebook is working on a new Messenger feature which would enable you to broadcast what you’re seeing on your phone screen. www.socialmediatoday.com

How to deliver brand authenticity & create connection on social (with free download)

Consumers today want brands to connect with them on social media. Learn how and download our free worksheet to build authenticity into your social strategy. sproutsocial.com

Vinted celebrates 700.000 Belgian members with Dutch expansion

Vinted celebrates 700.000 Belgian members with Dutch expansion Lithuanian second-hand clothing and accessory platform Vinted has reached 700,000 members in Belgium and now expands to the Netherlands as well. www.retaildetail.eu

Google Maps propose des trajets en « transport mixtes » combinant vélo, transports en commun et services de VTC

siecledigital.fr

Marketing Examples : une plateforme qui réunit des exemples réels de stratégies marketing à succès

siecledigital.fr

How to optimize your video marketing strategy on YouTube

Around five billion videos are watched on YouTube each day. Tried and tested optimization tips on how to optimize your video marketing strategy on YouTube. www.searchenginewatch.com

Ecosia, The Search Engine That Plants Trees, Sees 1,150 Percent Growth In Downloads As Amazon Burns

The Ecosia mobile app and browser extension was downloaded 250,000 times last Thursday. The sudden spike coincided with reports that the Amazon rainforest in Brazil is being ravaged by fire. www.techtimes.com

« Les ados aiment toujours faire du shopping, mais pas n’importe où »

www.retaildetail.be

The Most Common Website Mistakes Affecting Your SEO in 2020 [Infographic]
The Most Common Website Mistakes Affecting Your SEO in 2020 [Infographic] www.socialmediatoday.com
Instagram is Testing a Full-Screen Stories Display as Stories Usage Continues to Rise
Instagram is Testing a Full-Screen Stories Display as Stories Usage Continues to Rise Get ready for the next level of the Instagram Stories takeover… www.socialmediatoday.com
Is Omnichannel Retail Brick-and-Mortar’s Saving Grace?
Is Omnichannel Retail Brick-and-Mortar?s Saving Grace? It?s long been understood that US retail is over-stored. The US has more retail space per capita than any other country in the world, according to a 2018 analysis by Cowen and Company, at about 23.5 square feet per person compared to Canada, which is second on the list […]
Facebook is shutting down Lasso, its TikTok clone
TechCrunch er nu en del af Verizon Media techcrunch.com
Webinar : Digital, the new normal
Digital, the new normal Digital, the new normal – Webinar www.gondola.be
Going direct-to-consumer: how brands are making ecommerce work in 2020
Going Direct-to-Consumer: Making Ecommerce Work in 2020 Here we explain how and why brands are going Direct-to-Consumer in 2020, using robust customer insight to help make ccommerce work better for them. blog.globalwebindex.com
Evaluating the Personalized Customer Experience in Retail: 5 Key Lessons
Evaluating Personalized CX in Retail: 5 Lessons In recent months, we conducted two distinct audits as part of an ongoing series to understand how well brands are capturing and using customer data to deliver a personalized experience in their marketing. Some results were surprising, some less so. Here are the top five observations and key […]
The Social Commerce Wars Heat Up
eMarketer Podcast: The Social Commerce Wars, Trying on Clothes Online and Retail Sales Bounce Back eMarketer junior analyst Blake Droesch, research analyst Daniel Keyes, principal analyst Andrew Lipsman and senior forecasting analyst at Insider Intelligence Cindy Liu discuss Pinterest’s latest social commerce moves. They then talk about May retail sales, an app that makes you […]
WTF is retail media? A brand marketer’s guide to e-commerce advertising
Guide: How advertisers are using e-commerce sites for top-of-the-funnel advertising – Digiday Fill out the form and download the guide! digiday.com
Klantensegmenten tijdens recessie. New balls please
Klantensegmenten tijdens recessie. New balls please Of het nu gaat over productontwikkeling, brand building, communicatie of bedrijfsvoering in het algemeen, in het ontwikkelen van een goede, succesvolle strategie staat een correcte klantensegmentering centraal. Sinds enkele jaren spelen gedragswetenschappen en gedragsonderzoek bij dat segmenteren een steeds belangrijkere rol. Maar tijdens een recessie verandert het consumentengedrag significant […]