Month: March 2018

Adapt for Voice Search or Kill Your FMCG Brand: Why adapting to voice search is critical

Whitepaper – Adapt for Voice Search or Kill Your FMCG Brand: Why adapting to voice search is critical Check out this recent student whitepaper about how adapting to voice search is critical for the FMCG industry blog.wearesquared.com

Why parents are voice-assistance power users

How parents are using voice assistance – Think with Google Parents are finding a lot to like about voice-command speakers. They?ve told us that the devices make their lives easier, which makes sense considering they?re using them to multitask. Here?s how parents are using voice assistance. www.thinkwithgoogle.com

How to participate in the ‘experience economy’ in 2020
How to participate in the ‘experience economy’ in 2020 Elisabeth Zornes, chief customer officer at Zendesk, explains why competing on price alone will not work anymore for the retailer. You’ve got to design the conditions for brand loyalty and companies are rising to the top by differentiating with customer experience. www.retailcustomerexperience.com
How would your CFO measure customer engagement and experience?
How would your CFO measure customer engagement and experience? Jean Belanger, co-founder and CEO of Cerebri AI, zeroes in on how artificial intelligence and a data-driven approach can help brands understand customer engagement and, at the same time, optimize financial success. www.retailcustomerexperience.com
Top 9 Statistics That Show the Value of Online Reviews
15 Online Review Stats Every Marketer Should Know Online reviews are an unavoidable part of doing business online. Here are 15 stats that prove the importance of online reviews today. www.searchenginejournal.com
Google January 2020 Core Update is Rolling Out Imminently
Google January 2020 Core Update is Rolling Out Imminently – Search Engine Journal Google confirmed that a broad core algorithm update, simply titled the ?January 2020 Core Update? is rolling out today. www.searchenginejournal.com
5 Habits for Successful Social Media Managers in 2020
5 Habits for Successful Social Media Managers in 2020 www.socialmediatoday.com
8 Tips for Social Media Customer Service [Infographic]
8 Tips for Social Media Customer Service [Infographic] In 2020, its time to give social customer service more dedicated focus. Check out these tips on how to improve your customer engagement and assistance efforts. www.socialmediatoday.com
How to create a customer experience strategy: A tactical guide
How to create a customer experience strategy: A tactical guide 81% of companies expect to focus more on CX, but half say they aren’t sure where to start. Learn how to create a customer experience strategy in three phases. www.the-future-of-commerce.com
2020 tech trends
2020 technology trends changing the business landscape 2020 technology trends to watch: cryptocurrencies, edge computing, brain-to-computer interfaces, AI-driven development, and autonomous delivery. www.the-future-of-commerce.com
Greater Acceptance of Contactless Cards Has Led to Mobile Payment Growth in the US
Greater Acceptance of Contactless Cards Has Led to Mobile Payment Growth in the US The US has been relatively late in introducing contactless cards, which are credit or debit cards that include a near field communication (NFC) chip that can complete a transaction simply by tapping on a reader. But those cards are starting to […]
How Are Consumers Spending Some of Their Time? Reading Reviews. Lots of Reviews.
How Are Consumers Spending Some of Their Time? Reading Reviews. Lots of Reviews. Reviews play a central role in the path to purchase, and many consumers don?t just skim them before purchasing?or passing on?a product. Some will spend anywhere from a few minutes to more than an hour to make sure they?re making the right […]